Are you ready to take your café to the next level?
Discover wholesale coffee solutions that elevate your menu, delight your customers, and simplify your operations. From expertly roasted beans to hands-on training, we’re in it with you.
Let’s be real—finding good coffee isn’t the problem.
There’s no shortage of coffee out there -but consistent, high-quality, specialty-grade beans delivered reliably, with a partner who actually supports your business?
That’s rare.
We get it—because we’ve been there.
We’re roasters, baristas, and operators. We’ve run cafés, trained teams, and pulled thousands of shots. That’s why we built a coffee program that actually works for your business.
So, what is Humble doing differently?
We provide everything you need to elevate your coffee program.
From wholesale specialty beans to premium equipment to training, we make sure your coffee program is reliable and consistent. Your staff stays confident, your guests stay impressed, and you never have to worry about the little things that can derail your coffee service.
Our Wholesale Coffee Services
Expertly Roasted, Specialty Grade Coffee
We source direct-trade coffees and roast with precision for consistent, exceptional flavor in every batch.
Custom Coffee Roasting
We can create custom roast profiles that match your menu and highlight your brand - because your coffee should support your business, not the other way around.
Top-of-the-Line Brewing Equipment
We offer reliable, high-performance gear with flexible lease options available for qualifying partners.
Private Labeling
Build your brand with coffee that’s uniquely yours. From sourcing and roasting to packaging, we handle every detail so you can offer coffee that reflects your brand, your taste, and your standards
Free Hands On Barista and Coffee Brewing Training
We proudly hand-deliver over 98% of our orders. With every delivery, we’re right there with your team, dialing in espresso and building brewing confidence from day one. Our hands-on barista and coffee brewing training is led by an experienced trainer who has guided teams at award-winning Calgary cafés, ensuring your staff can serve specialty-grade coffee consistently with skill and confidence.
Simple. Reliable. Built Around Your Business.
How to get started:
1. Book a Discovery Call
Let’s talk about your goals, your menu, and what you’re looking for in a coffee partner.
2. Taste the Difference
Experience our coffees firsthand. We’ll set up a tasting and help you find the perfect fit for your program.
3. Get your Custom Proposal
We’ll create a plan tailored to your volume, equipment, and training needs - so you know exactly what to expect.
“We’ve worked with other roasters before, but Humble is different. They actually show up. The coffee’s always consistent, deliveries are on time, and they’ve helped our baristas dial in espresso so perfectly that regulars noticed the change within a week.”
— Ben L., Manager, Bakery
Let’s Chat!
Share a few details below, and one of our coffee experts will be in touch shortly! We look forward to hearing from you.
Wholesale FAQs
What types of businesses do you supply coffee to?
We work with cafés, restaurants, bakeries, hotels, and retailers across Alberta. If coffee is part of your business, we can help make it better - whether you're just opening or looking to upgrade an existing program.
What's included in a wholesale partnership with Humble?
Our wholesale program goes well beyond coffee. We provide freshly roasted specialty-grade beans, hands-on barista training, equipment recommendations and supply, and ongoing local service and support. We always show up when you need us.
Do you offer barista training for café partners?
Yes. We provide hands-on barista training for all café partners, covering espresso, milk steaming, latte art, brewing methods, and menu guidance. We work directly alongside your team until every cup meets our café-quality standards.
How do I get started with Humble's wholesale coffee program?
The first step is a conversation. Contact us to schedule a call, taste our coffee, and receive a tailored proposal for your business.
What else can you supply beyond coffee beans?
We supply a full range of products to support your beverage program, including premium syrups from Giffard, teas from Tea Monde, matcha sourced via direct trade from Japan (ceremonial grade), chai, alternative milks, and essential café paper products such as cups, lids, sleeves, and stir sticks.
Is there a minimum order requirement for wholesale?
Reach out and we'll discuss your volume and setup. We're flexible and focused on finding the right fit for your business.

